Sign up to save your podcasts
Or
Share Understanding Your Podcast's Most Important Growth Metric [Episode 198]
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Understanding Your Podcast's Most Important Growth Metric [Episode 198]
If you really want your show to grow, the metric that matters is Conversion Rate. Before I get into it, here’s what you missed that you may want to catch up on:
- Obsession over downloads of your podcast is depressing and doesn’t help
- Social media metrics have little to do with podcast success
- Understanding how far along people get in your episodes before bailing is a good thing
… but none of those really help you understand if you’re doing the right things to make your show grow. For that, you need to understand your website’s conversion rate.
Bad news: You can’t get this metric from your hosting companies, apps or directories.
Good news: It’s a metric you can get for free from Google Analytics
Unsurprising news: You probably need to pay someone to set it up properly. But it understanding this number -- and influencing it -- will make your podcast better.
A text-based and totally-re-written-for-reading version of this episode can be found at: https://podcastpontifications.com/episode/understanding-your-podcasts-most-important-growth-metric
Podcast Pontifications is published by Evo Terra four times a week and is aimed at the working podcaster. The purpose of this show is to make podcasting better, not just easier.
Follow Evo on Twitter for more podcasting insights as they come.
And if you need a professional in your podcasting corner, please visit PodcastLaunch.pro to see how Simpler Media Productions can help your firm. Podcasting is our only business.
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions.
Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn’t be determined by location, and it shouldn't be the privilege of a small few.
You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com.
If you or someone you know needs help, or if you want to get more involved, here are 5 resources:
1. ShoutYourAbortion.com is a campaign to normalize abortion.
2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions.
3. Abortion.cafe has information about where to find clinics.
4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet.
5. Choice.CRD.co has a collection of these resources and more.
We encourage you to speak up! And spread the word.
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
View all episodes
By Evo TerraIf you really want your show to grow, the metric that matters is Conversion Rate. Before I get into it, here’s what you missed that you may want to catch up on:
- Obsession over downloads of your podcast is depressing and doesn’t help
- Social media metrics have little to do with podcast success
- Understanding how far along people get in your episodes before bailing is a good thing
… but none of those really help you understand if you’re doing the right things to make your show grow. For that, you need to understand your website’s conversion rate.
Bad news: You can’t get this metric from your hosting companies, apps or directories.
Good news: It’s a metric you can get for free from Google Analytics
Unsurprising news: You probably need to pay someone to set it up properly. But it understanding this number -- and influencing it -- will make your podcast better.
A text-based and totally-re-written-for-reading version of this episode can be found at: https://podcastpontifications.com/episode/understanding-your-podcasts-most-important-growth-metric
Podcast Pontifications is published by Evo Terra four times a week and is aimed at the working podcaster. The purpose of this show is to make podcasting better, not just easier.
Follow Evo on Twitter for more podcasting insights as they come.
And if you need a professional in your podcasting corner, please visit PodcastLaunch.pro to see how Simpler Media Productions can help your firm. Podcasting is our only business.
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what’s best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions.
Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn’t be determined by location, and it shouldn't be the privilege of a small few.
You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com.
If you or someone you know needs help, or if you want to get more involved, here are 5 resources:
1. ShoutYourAbortion.com is a campaign to normalize abortion.
2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions.
3. Abortion.cafe has information about where to find clinics.
4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet.
5. Choice.CRD.co has a collection of these resources and more.
We encourage you to speak up! And spread the word.
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy
This podcast uses the following third-party services for analysis:
OP3 - https://op3.dev/privacy