HFS PODCASTS

Unfiltered Stories | Exploring the potential & possibilities of GenAI in the consumer goods industry

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HFS analyst Ashish Chaturvedi discusses the current GenAI picture in the consumer goods industry with Caitlyn Carr from Coca-Cola Bottlers Sales and Services and Wendy Earon from Genpact.

You will learn:

  • The GenAI potential in the consumer goods industry is high, but adoption is a meager 11%. What are the biggest barriers, and why are enterprises taking it slow?
  • What are some high-potential use cases in consumer goods, and how are they being identified?
  • The role played by Genpact in Coca-Cola Bottlers Sales and Services' GenAI pursuits.
  • How important is talent, and how do we nurture people?
  • Consumer Goods companies must look beyond their GenAI investments' productivity gains. How is Coca-Cola Bottlers Sales and Services approaching this maze?

    • Also, read the associated report, “The two-year GenAI countdown,” here: https://www.genpact.com/pdf/the-gen-ai-countdown

    ...more
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