Host Umair Javed, CEO tkxel, chats with Rob Platzer, CTO, Syndio. Rob being a CTO multiple times, says the differences between a service and a product company have a big impact on the role of the CTO. According to Rob, creating diverse culture empowers people, organisations have to build trust through honest interaction and give their people the liberty to take innovative decisions. This makes people closest to business impact and tends to build successful relationships with them.