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Rethinking Leadership for Universal Flourishing: Karimah Hudda on Systems Change, Courage, and Impact
Leadership is hard. Leading with impact? Even harder.
In this episode of It Shouldn’t Be This Hard, co-hosts Heidi Schoeneck and Phil White sit down with Karimah Hudda, Systems Change Catalyst and Founder of illumine.earth, to uncover how courageous, purpose-driven leadership can overcome the barriers built into today’s business systems.
From Fairtrade farms to the boardrooms of Nike and Mondelēz, Karimah has spent 20+ years leading global transformation. She shares how to unlock human potential, navigate systemic resistance, and create lasting impact — all while redefining what leadership really means.
In this episode, you’ll learn:
Key Takeaways & Timestamps:
00:00 – Introduction
03:00 – Karimah’s journey from India to global systems change
06:45 – Leading across agriculture, corporate, and nonprofit sectors
10:00 – Courage vs. conformity: the leadership mindset
13:30 – Unlocking universal flourishing in business
18:00 – Overcoming systemic resistance and barriers
22:15 – Actionable tips for impact-driven leaders
27:00 – Karimah’s one piece of advice for every changemaker
Additional Resources:
✨ Get Grounded: https://bit.ly/3IYofhD
🔥 Meet Gaia, our sustainability AI: https://shorturl.at/VVdPS
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It Shouldn’t Be This Hard is the podcast for leaders, founders, and change-makers navigating the complexities of responsible business. Expert insights, practical strategies, and our resident AI Gaia make leading with impact feel a little less daunting — and a lot more inspiring.
By Phil White & Heidi SchoeneckRethinking Leadership for Universal Flourishing: Karimah Hudda on Systems Change, Courage, and Impact
Leadership is hard. Leading with impact? Even harder.
In this episode of It Shouldn’t Be This Hard, co-hosts Heidi Schoeneck and Phil White sit down with Karimah Hudda, Systems Change Catalyst and Founder of illumine.earth, to uncover how courageous, purpose-driven leadership can overcome the barriers built into today’s business systems.
From Fairtrade farms to the boardrooms of Nike and Mondelēz, Karimah has spent 20+ years leading global transformation. She shares how to unlock human potential, navigate systemic resistance, and create lasting impact — all while redefining what leadership really means.
In this episode, you’ll learn:
Key Takeaways & Timestamps:
00:00 – Introduction
03:00 – Karimah’s journey from India to global systems change
06:45 – Leading across agriculture, corporate, and nonprofit sectors
10:00 – Courage vs. conformity: the leadership mindset
13:30 – Unlocking universal flourishing in business
18:00 – Overcoming systemic resistance and barriers
22:15 – Actionable tips for impact-driven leaders
27:00 – Karimah’s one piece of advice for every changemaker
Additional Resources:
✨ Get Grounded: https://bit.ly/3IYofhD
🔥 Meet Gaia, our sustainability AI: https://shorturl.at/VVdPS
__
It Shouldn’t Be This Hard is the podcast for leaders, founders, and change-makers navigating the complexities of responsible business. Expert insights, practical strategies, and our resident AI Gaia make leading with impact feel a little less daunting — and a lot more inspiring.