In this episode, Caroline interviews researcher and author Marcus Buckingham about his newest book, Design Love In: How to Unleash the Most Powerful Force in Business. Buckingham challenges the prevailing belief that pressure, force, and intensity drive excellence — arguing instead that thirty years of data point to a different and more powerful force: love. Love in a work context looks like a deep commitment to another person's flourishing, love — when deliberately designed into workplace culture, customer experience, and daily leadership decisions — is what the research consistently shows drives higher effort, stronger loyalty, faster learning, and lasting resilience.

More from Marcus Buckingham:

Order Marcus' book at designlovein.com, learn about his new business at lovethat.com, and look for him on LinkedIn.

More from Caroline Dowd-Higgins:

Head to carolinedowdhiggins.com to book Caroline as your next keynote speaker, check out her books or get in touch.

Music in this episode:

Liberosis (instrumental) by Nihilore. Free Music Archive. CC BY.

Quickening by malictusmusic. Free Music Archive. CC BY.