In this episode, Kristina Stubblefield dives into the benefits of incorporating technology into business and how it can revolutionize operations. With her background in IT and marketing, Kristina shares her expertise in helping businesses implement systems and processes to save time, energy, and money. She addresses reservations people may have about using software or tools and emphasizes that technology doesn't have to completely change the business.

Importance of Embracing Technology 

• Kristina emphasizes the importance of embracing technology in managing a business and the positive impact it can have on efficiency and productivity.
• She discusses the need to open up to using technology for managing client data, leads, and inquiries, and how it can streamline communication.

Selecting the Right Tools

• Kristina encourages business owners to seek help in choosing and setting up the right software or tools for their specific business needs.
• She shares her IT background and how it can assist businesses in implementing technology to save time, energy, and money.

Enhancing Efficiency in Wedding Planning Businesses 

• Kristina focuses on the importance of using technology to improve efficiency and convenience in wedding businesses.
• Kristina emphasizes the benefits of using a CRM or all-in-one business software to manage your wedding business and discusses how implementing such software can improve communication, increase revenue, and save time for wedding professionals.
• Kristina mentions digitals contract, online payments and online booking systems.

Social Media Scheduling and Online Presence 

• The conversation explores the significance of using social media scheduling tools to maintain a strong online presence.
• Kristina highlights the time-saving aspect and the importance of adapting to changes in the digital landscape.

In conclusion, Kristina emphasizes the need for wedding professionals and business owners to embrace technology to enhance efficiency, convenience, and growth. From digital contracts and CRM systems to social media scheduling tools and online booking software, implementing technology can make a significant impact on the way businesses operate. By starting with one tool at a time and finding the right fit, business owners can revolutionize their operations and achieve their goals.

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