In this episode, we dive into the inner workings of Instagram's algorithm and how artists and creators can harness its power to grow their reach. The algorithm has evolved beyond follower engagement and now prioritizes recommendations to users who don't already follow your account. Learn how to optimize your strategy by consistently posting high-quality content, including a mix of Reels of varying lengths, and focusing on creating shareable material that resonates with your audience. The ultimate goal? To expand your reach, attract more listeners, and turn your music into a revenue stream. Tune in to discover actionable tips for boosting your Instagram presence in 2024!