In this episode, Ryan discusses the importance of setting and maintaining standards rather than just goals to achieve long-term success. He explains the concept of the "fighter's dilemma," where individuals raise their standards temporarily for specific events but then revert to old habits. He emphasizes that goals should be outcome-focused, while standards should be identity-focused and non-negotiable. He advises starting small, building habits gradually, and making standards a natural part of your identity. Consistency, not perfection, is key to success. He concludes by encouraging you to reflect on your standards and align them with your goals for the new year.

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