What treasures are hiding in plain sight within your business? Discovering untapped revenue potential doesn't require radical transformation—just a strategic eye for the opportunities you've been overlooking.

In this episode, Cris & Philip discuss how significantly increasing your business revenue doesn't require massive changes, but rather finding the hidden potential in what you already have. Just as real estate investors look for untapped spaces in properties, business owners can discover valuable "coins" by optimizing their existing assets.

Some topics covered are: 

• Before-During-After framework reveals hidden revenue
• Competitor referrals drive commissions
• Unused space becomes revenue
• Cross-industry innovation sparks ideas
• Small conversions = big growth
• Maximize existing leads
• And more...