Dr. Aisha Bailey reveals how agri-processing can transform raw agricultural materials into valuable products that command higher prices in the marketplace and create profitable business opportunities.

• Agribusiness involves forming structured business organizations around agriculture, while agri-processing is a subset focused on transforming raw materials into value-added products
• The scientific approach is essential for product development regardless of educational background - it involves methodical processes, documentation, and standardization
• Understanding your customer early and telling your product's story can build anticipation and trust before your product is even launched
• You don't need to be a scientist to succeed in agri-processing - technical expertise can be hired just like any other service
• Jamaica has several organizations that support agri-processing entrepreneurs including JBDC, Bureau of Standards, Scientific Research Council, and RADA
• Following Food and Drug Act regulations ensures consumer safety and builds trust in your products
• Product development is "not for the squeamish" - it requires patience and persistence, looking at one step at a time

Jamaica has the capacity and resources to produce quality value-added agricultural products rather than importing them. The world is waiting for what we have to offer.