Strategic Thinkers

Unlocking Business Success with Analytics Guest Lorraine Watson


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Join Sean M Atkinson and Lorraine Watson, the visionary behind TriSphere Consulting, as they dive deep into the transformative power of analytics in business success. With over 20 years of experience as a "big picture info nerd," Lorraine shares invaluable insights on turning data into actionable strategies for mission-driven businesses.

In this episode, discover how to move beyond vanity metrics and create a holistic view of your business performance. Lorraine breaks down complex analytics into practical frameworks, helping you understand everything from website traffic sources to effective SEO strategies. Whether you're running an early-stage startup or an established business, you'll learn how to leverage tools like Google Search Console to gain deeper insights into your audience's perception and behavior.

Key highlights:

  • Transform data overwhelm into actionable insights
  • Create sustainable business models aligned with your values
  • Understanding the difference between vanity metrics and meaningful data
  • Practical steps for implementing analytics in your business strategy
  • Tips for proactive monitoring and forecasting

Resources mentioned:

  • TriSphere Consulting: https://trisphereconsulting.com
  • DIY vs Pro Guide: https://trisphereconsulting.com/lm-diy-hire-pro/


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Strategic ThinkersBy Sean M. Atkinson