summary

In this episode, Sarah Nagle and Chad Reynolds discuss the evolution of AI and its application in various industries, focusing on the concept of expert agents. They explore how these agents can enhance innovation processes within organizations, featuring insights from industry leaders and examples of expert agents like Sawyer, a universal design expert, and Dr. Samantha, a dermatologist. The conversation highlights the importance of collaboration and the potential of AI to democratize access to expertise. In this conversation, Sarah Nagle interviews Kathy Rutherford about her role at Kenview and how she has integrated AI into the innovation process. Kathy shares insights on the impact of AI on market research, the importance of anchoring AI to existing processes, and how it has changed team dynamics and creativity. The discussion also covers the future of consumer insights and the challenges of adopting AI in organizations, concluding with Kathy's advice for others looking to integrate AI into their processes.

Chapters

00:00
Introduction to AI and Creativity

04:27
Exploring Expert Agents in Organizations

20:48
The Role of Expert Agents in Innovation

29:46
Meet the Expert Agents: Sawyer and Dr. Samantha

34:59
Integrating AI into Innovation Processes

35:28
Kathy Rutherford's Role and Background

36:53
The Impact of AI on Market Research

39:14
Introducing AI to Teams

42:11
Enhancing Creativity with AI Agents

47:52
Behavioral Changes in Teams

50:16
The Future of AI in Organizations

52:40
Overcoming Challenges in AI Adoption

55:00
Moments of Realization

58:42
The Future of Consumer Insights

01:01:03
Consumer Expectations and Innovation

01:03:51
Advice for Integrating AI

Events

https://www.eventbrite.com/e/co-creating-the-future-with-ai-tickets-1084864491899?aff=oddtdtcreator

Vurvey.com