Welcome to Hometown Jax, the podcast where hosts Aaron Bacus and Jason Kindler sit down with local business owners and community leaders to uncover their journeys, challenges, and impact on Northeast Florida. Each week, we highlight the people behind Jacksonville’s growing economy — the innovators, dreamers, and everyday workers who make this city thrive.

In this episode, Aaron sits down with Deana Smith, Executive Director and Operating Partner of LearningRx Jacksonville Beach, to explore how brain training is revolutionizing how we think about learning and mental performance. Deana dives into neuroplasticity — the brain’s ability to change — and how her center helps children and adults strengthen their cognitive skills, overcome ADHD, dyslexia, and memory challenges, and unlock their true potential. From the science behind brain function to her own personal journey as a mother and educator, this conversation reveals how a new approach to brain health can create lasting change for students, families, and even seniors.