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Join Andrew and Elisa as they dive deep into the realities of association engagement with Nikki Walker, Global VP at MCI Group, unpacking the revealing insights from the 2024 Association Engagement Index (and some 2022 comparisons). Discover why younger members are less likely to advocate for associations, learn strategies to personalize member experiences and explore the innovative 'engagement loop' that could revolutionize how organizations interact with their communities. Don't miss this essential conversation that challenges traditional approaches and offers practical solutions for associations looking to thrive in an evolving landscape.

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