In this episode of DM the PM, Diana and Barry Pace delve into the intricacies of product discovery, exploring its significance in product management. They discuss common misconceptions about product discovery, the role of user interviews, and the differences between B2B and B2C product discovery.

The podcast has 4 sections:

In this discussion we unpack:

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Where you can find:

Barry Pace - https://www.linkedin.com/in/barryjamespace/

Diana Matei - https://www.linkedin.com/in/diana-eugenia-matei/

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Timestamps:

[00:00] Introduction to Product Discovery

[01:52] Barry Pace's Journey in Product Management

[06:00] The Importance of Commercial Thinking in Product Teams

[08:53] Establishing a Culture of Experimentation

[10:10] The Role of Psychological Safety in Product Teams

[11:23] Understanding Product Discovery

[14:05] Navigating Organisational Challenges in Product Discovery

[19:06] Myths and Misconceptions about Product Discovery

[19:29] Myth 1: Product Discovery is a Process

[25:30] Myth 2: Discovery Takes too Long

[29:37] Myth 3: Product Discovery is just User Research

[32:20] Threshold Concept - Product Discovery

[50:40] Lessons Learnt

[53:34] Frequently Asked Questions

[53:51] User Interviews & Statistical Significance

[58:18] Navigating Product Distribution Channels

[01:01:31] B2B vs B2C Product Discovery