Sign up to save your podcasts
Or
Share Unpacking Content Inc. with Joe Pulizzi
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Unpacking Content Inc. with Joe Pulizzi
In this episode of Digital Marketing Masterclass Presents, we interview Joe Pulizzi, the author of Content Inc., to talk about how to develop a content plan that maximizes growth.
Chapters:
0:00 Intro
2:10 Joe's Writing Career
3:27 Chad Pollitt: Will to Die 2
4:36 Start The Tilt
6:17 The Godfather Origin Story
9:16 Starting Content Marketing Institute
10:39 Getting the most of a minimal viable audience
12:27 Joe's True Inspiration
13:10 Starting Content Marketing Institute
20:10 Selling CMI
21:30 The 2nd Generation Challenge
24:39 Content Tilt: the Answer to the Content Shock
28:10 Content Energy
29:40 Promotion & Picking a platform for max distribution
32:41 Content Plan: How to get the most out of your content
35:50 What is QWASI
39:16 Content Marketing KPIs
44:18 Sell or Go Big
48:05 How to get a hold of Joe
49:35 The Farotech Unique Process
View all episodes
By Chris CarrIn this episode of Digital Marketing Masterclass Presents, we interview Joe Pulizzi, the author of Content Inc., to talk about how to develop a content plan that maximizes growth.
Chapters:
0:00 Intro
2:10 Joe's Writing Career
3:27 Chad Pollitt: Will to Die 2
4:36 Start The Tilt
6:17 The Godfather Origin Story
9:16 Starting Content Marketing Institute
10:39 Getting the most of a minimal viable audience
12:27 Joe's True Inspiration
13:10 Starting Content Marketing Institute
20:10 Selling CMI
21:30 The 2nd Generation Challenge
24:39 Content Tilt: the Answer to the Content Shock
28:10 Content Energy
29:40 Promotion & Picking a platform for max distribution
32:41 Content Plan: How to get the most out of your content
35:50 What is QWASI
39:16 Content Marketing KPIs
44:18 Sell or Go Big
48:05 How to get a hold of Joe
49:35 The Farotech Unique Process