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Ever wondered how the big names in marketing made it to the top? I’ll share a story that’s both inspiring and a testament to the power of strategic marketing. Remember the viral campaign by Dove, “Real Beauty Sketches”? In 2013, Dove decided to tackle the issue of women’s self-image. They created a campaign where a…
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Ever wondered how the big names in marketing made it to the top? I’ll share a story that’s both inspiring and a testament to the power of strategic marketing. Remember the viral campaign by Dove, “Real Beauty Sketches”? In 2013, Dove decided to tackle the issue of women’s self-image. They created a campaign where a…