In this episode, Kris and Julia are joined by Matthew Rose, Founder and CEO of ClubUp, a leading golf service and technology company acquired by Troon in 2022. Founded in 2016, ClubUp provides innovative technology that helps improve the caddie experience for golfers and caddies at partner clubs and resorts. Additionally, ClubUp technology offers a more efficient way to schedule and communicate with caddies working at a partner club property. The improved communication and efficient logistics provided by ClubUp technology yield significant productivity improvements for caddie programs.