Welcome to Scott Goodson's Uprising. Today on the show we learn about a new movement called Zoku. Hans Meyer co-founder is an inspired hotelier from the Netherlands who after tinkering with the hotel industry innovated an entirely new kind of experience that's taking the world by storm. What is Zoku and what drives Hans to rewrite the hotel room rulebook for global nomads and the creative class? Find out on Uprising. Zoku is not a hotel, it's not a business space, it’s not an apartment. Its Zoku. For more ideas on Uprising and movements, cultural movements and movement marketing, follow Uprising!!! on Facebook. We’ll continue to publish brand-new columns on a regular basis. Hey, do us a favor and please give Uprising!!! a review on iTunes. Scott Goodson is the author of best-selling book 'Uprising: how to build a brand and change the world by sparking cultural movements,' available on Amazon.com. Scott has helped create and build some of the world's most iconic brands. He is founder of StrawberryFrog the world's first movement marketing agency.