The startup Urban Sports Club created a new way of doing sports: instead of signing a contract with a specific fitness center, users pay a flat rate and get access to more than 50 different sports and more than a thousand gyms in Germany. In this interview, Benjamin Roth, one of the co-founders, explains how he came up with the flat rate idea and how he continues to foster innovation at Urban Sports Club. 

This podcast is an initiative from Coaeva Innovation, a creative agency in Berlin. If you want to know more about us, check out our website: www.coaeva.de