In today’s special In-Focus episode, we speak with Urska Trunk, Senior Campaign Manager at the Changing Markets Foundation, about their latest investigation into Fashion’s Plastic Problem. Urska breaks down the report’s  key findings, revealing the tactics some brands use to sidestep real accountability and why tougher regulations are urgently needed.

While it’s no surprise to see fashion giants like H&M and Shein on their red list, Patagonia’s inclusion caught us off-guard. We asked Urska how one of the most sustainable outdoor brands landed there, why plastic-based materials have the power to fuel the growth of fast fashion at an unprecedented pace, and what’s needed to course-correct before it’s too late.

The Changing Markets Foundation was formed to accelerate and scale solutions to sustainability challenges by leveraging the power of markets.

You can learn more about them and read the full report here.

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