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Ursula Mead: Finding a Niche in a Crowded Market
In this episode of Bootstrapped, we interviewed Ursula Mead, founder of InHerSight.com. The website easily appealed to users eager to rate their experience as a female employee. Unlike other job sites, InHerSight.com gathers data on the female perspective and became a prime location for companies looking to recruit women. Ursula monetized her company by selling data insights back to the companies rated on her site. Now three years old, InHerSight.com has over 170,000 users and 30,000 companies on the website.
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By The Dingman Center for Entrepreneurship at the Robert H. Smith School of BuIn this episode of Bootstrapped, we interviewed Ursula Mead, founder of InHerSight.com. The website easily appealed to users eager to rate their experience as a female employee. Unlike other job sites, InHerSight.com gathers data on the female perspective and became a prime location for companies looking to recruit women. Ursula monetized her company by selling data insights back to the companies rated on her site. Now three years old, InHerSight.com has over 170,000 users and 30,000 companies on the website.