November 16, 2025

Use Podcasting to Deal with the Trust Recession

18 minutes

What if you could turn your podcast into the ultimate tool for building trust and credibility in the digital health space?

We are deep into the trust recession—a time when trust doesn’t come easy thanks to scammy offers, AI slop, and bad past experiences online.

The default mindset is for people to NOT trust you. Building trust is more crucial than ever.

I reveal strategies in this episode to create an authentic podcast experience that resonates with listeners, transforming them into loyal clients.

Join me as I share actionable insights to harness the power of podcasting, ensuring authenticity and trust from potential health and wellness clients!

Today’s episode includes:

How the "trust recession" is impacting health entrepreneurs and their ability to gain clients.

Why podcasting is so good for showcasing authenticity and expertise in today's digital landscape.

Why you MUST avoid scripted episodes to maintain authenticity.

How sharing client stories and testimonials demonstrates expertise and builds trust.

How to make a strong first impression with a concise and engaging introduction.

Why having a professional setup enhances trust (bad audio makes you sound sketchy).

Why setting and meeting expectations in podcast content solidifies trust.

Are you pouring your heart into your podcast but still not seeing the growth you deserve? Download our free guide to unlock your podcast’s full potential and expand your impact: https://eastcoaststudio.com/5mistakes

Our LinkedIn: https://www.linkedin.com/company/eastcoaststudio/

Our Instagram: https://www.instagram.com/ecpodcaststudio/

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By East Coast Studio