The In-Between Game

Username Taken: Unavailable Handles Are a Problem for Everyone


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With more platforms for social media and content creators, it has become increasingly difficult to secure usernames. Sometimes this is understandable - someone with a legitimate use just beat you to it, but other times the absolute perfect username for your brand is going unused.

And what's worse is many platforms are horrible when it comes to helping entities (including celebrities, companies, franchises, etc.) get their brand name.
Usernames are extremely valuable across many platforms including Patreon, SnapChat, Linkedin, Pinterest, Twitch, Reddit, Spotify, Etsy, Medium, TikTok, YouTube, Facebook, Instagram, and Twitter.
Many key figures, brands, publishing outlets, and major companies including Taylor Swift, the Nelk Boys, Prime Sports Drink, The Ringer, Ferrari, Costco, Tesla, and Better Homes and Gardens are missing key virtual real estate.
*domain name should be username at 7:25

#username #usernames #handles


Transcript:


https://inbetweengame.com/username-taken-unavailable-handles/

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The In-Between GameBy Kris Rivenburgh