Merch Culture

Using Authenticity as Your Superpower: Interview with Founder of Threadfast (pt 2)


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We're back with part 2 of our interview with Abe Anteby, founder of Threadfast. This week we dive deeper into Threadfast's background, sustainability, staying authentic while growing a business, and even life lessons on raising a family.

0:00: Tennis & Sports Merch

3:18: Threadfast Design Inspiration

7:25: How to Make a Great Pitch

11:30: Threadfast's Retail Background

18:23: Sustainability & Recycled Materials

20:00: Proud Dad Moment & Raising a Family

28:35: Product & Retail Trends for 2023/2024

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Merch CultureBy Michelle Miles

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