#OWNR.LIFE with William Eastman

Using Customers to Beta Test New Products & Services With William Eastman


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Better products and services are based on understanding 2 critical factors - what results should the offer produce, and how user-friendly is it? This produces a superior offer that will bring better financial performance, both in terms of sales and speed to market with fewer mistakes.

Additionally customers and suppliers bring a different mindset that leads to new ideas. Finally you will reduce the barrier between the two or three organizations.

Topics: Training Testors Creating Realistic Testing Environment (Soft Launch) Create Test Metrics

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#OWNR.LIFE with William EastmanBy IBGR onAir Talent William Eastman