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"Using Data to Drive Customer Experience" with Renee Smyth
Abby interviews Renee Smyth, Chief Experience and Marketing Officer at Camden National Bank. The two discuss using customer data to drive marketing initiatives, and the importance of consistent branding and impactful messaging in fostering a strong customer experience.
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By Whiteboard Geeks
4.9
1111 ratings
Abby interviews Renee Smyth, Chief Experience and Marketing Officer at Camden National Bank. The two discuss using customer data to drive marketing initiatives, and the importance of consistent branding and impactful messaging in fostering a strong customer experience.