Software Engineering Unlocked

Using Entrepreneurship 101 to Build a New Profitable Business


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In this episode, I talk to Karls Hughes. Karl is a software engineer who turned into an entrepreneur in the midst of the pandemic last year. His start-up draft.dev creates content that reaches software engineers - which means he combined his two passions, development and content creation.
We talk about:
- his transition from developer to CTO and now to the business owner,
- value-based pricing and how to focus on the customer segment that gets the most value out of your product,
- how to scale as a bootstrapped business,
- why blogging is such a career changer for developers.
...more
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Software Engineering UnlockedBy Michaela Greiler

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