One of my favorite things to talk about is marketing & sales. Before I get into the techniques I use in my business and with my clients, first you need to be totally clear on who your ideal client is. If you need a refresher on how to really nail that down, I did a deep dive way back in Season 1 Episode 3: Finding Your Sweet Spot. 

A few of the top strategies I use in my business are:

• Creating FOMO (fear of missing out)
• Everything is content! You can use anything from your life in your marketing.

If you’re not happy with your sales and marketing for your business right now, look at what makes you really happy. Is it your clients? Is it something you can do for them? Helping them reach a goal? What kind of content do you love creating? Start there!

Show your ideal clients who you are and what you can do for them and let the FOMO do the rest!

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Music credit: Bouncin’ Back by Reaktor Productions

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