In this episode, Jason Foster speaks to Jon Hay, Vice President, Data, Intelligence & Analytics at the Boston Red Sox, about using insights at the Boston Red Sox. Jon shares his journey from economics to data, talks about the movie Moneyball, the use of predictive analytics in baseball and how data analytics have become an integral part of the sports industry. An interesting conversation on how sports organisations use data to make strategic decisions to scout new talent, optimise player performance, and define day-to-day operations, marketing campaigns and plans to boost revenue streams.