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Using Instagram for Your School with Rebecca Moore

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I can’t remember when I first connected with Rebecca Moore, the Director of Communications at Randolph School located in Huntsville, AL.

What I do know is that when we recently connected she shared a project they were completing at Randolph School involving the school’s Instagram account, students, hashtags, and more.

I became really excited about her project and knew I had to share it with you. I hope you enjoy this show and that it leaves your head full of ideas about how to use Instagram for your school.

In this episode, here’s what we’ll cover:
  • When Randolph School launched their Instagram account
  • Why they started their Instagram account
  • How many people help manage their Instagram account
  • How they involve students in the management of their Instagram accounts
  • How frequently they post per day and per week
  • What tools they use to manage Instagram
  • IFTTT recipes used by Rebecca
  • The reason why Rebecca shares photos on Twitter from the school’s Instagram account
  • The goals of their Instagram account
  • The Randolph School Viewbook Project
  • How they involved their current students in the project
  • Why they made the decision to print the viewbook
  • What might cause Instagram to fail
  • How they used hashtags to gain photo permissions
  • The power of hashtags across social media channels
  • How they came up with their hashtags
  • Whether they allow teachers and/or students to use their school’s Instagram account
  • Tips and tricks that Rebecca offers for using Instagram at a school
  • New Instagram projects for this year
    • Items mentioned in this episode include:
    • Instagram account
    • IFTTT
    • Schedugr.am
    • Camera Plus
    • Shelley Blake-Plock – “21 Things That Will Become Obsolete in Education by 2020“
    • #rstories13
    • Randolph School Viewbook
    • Screenshot of Twitter feed

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      SchneiderB.FMBy Brendan Schneider
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