<p>Continuing our modern marketing plan series, we're looking at the 3rd Moment of Truth — the immediate reaction of a customer actually trying your product or service. It's the moment (or moments, for a complex product) that either keeps your customer coming back for more, or sees them heading for the exits.</p>

Continuing our modern marketing plan series, we're looking at the 3rd Moment of Truth — the immediate reaction of a customer actually trying your product or service. It's the moment (or moments, for a complex product) that either keeps your customer coming back for more, or sees them heading for the exits.

Using is Believing… the 2nd Moment of Truth

Welcome to The Copernican Shift (formerly, the CXM-Experience), the podcast that challenges you to change your perspectives about marketing, advertising, and digital channels. 

Join Sprinklr CXO Grad Conn and his guests for tips, insights, and strategies aimed at helping you embrace the new marketing world where customers are connected and empowered like never before — it's a Copernican shift that puts your customer in the center of the marketing universe. The podcast is occasionally irreverent, possibly contrarian, but always entertaining and informative. 

The Copernican Shift. Mapping perception to reality since 1543.

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Welcome to The Copernican Shift (formerly, the CXM-Experience), the podcast that challenges you to change your perspectives about marketing, advertising, and digital channels. Join Sprinklr CXO Grad Conn and his guests for tips, insights, and strategies aimed at helping you embrace the new marketing world where customers are connected and empowered like never before — it's a Copernican shift that puts your customer in the center of the marketing universe. The podcast is occasionally irreverent, possibly contrarian, but always entertaining and informative. The Copernican Shift. Mapping perception to reality since 1543.

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Using is Believing… the 2nd Moment of Truth

Using is Believing… the 2nd Moment of Truth