Pinterest, it’s for wedding planning and redecorating inspiration, right?

Or is it a platform with over 300 million users that some businesses are generating 200% ROI from?

Clearly, it’s time for a rethink on Pinterest!

That’s why I asked Cara Chace to join me on this episode of The Membership Guys podcast. Cara is one of the best in the business of Pinterest marketing – and she runs her own membership, so she’s even more clued up about how we membership site owners can get the most out of this underutilized platform!

If you want to know how to start marketing your membership on Pinterest, Cara is the only person you want to hear from. My conversation with Cara on this episode has given me so many ideas and lightbulb moments and I’m already starting to implement them on Pinterest. I’ve no doubt you’ll find it just as useful, so sit back and enjoy… Just remember to take notes!

242 - Using Pinterest to Market Your Membership with Cara Chace

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In many ways your membership launch is some of the easiest marketing youâll ever do.
 Bringing something fresh to market almost automatically attracts curiosity and attention, and the timely nature of your launch coupled with the urgency from deadlines given to typical launch offers and promotions helps to generate a lot of buzz.
 However what happens once your launch is over and the hype dies down. How do you make sure you continue to attract new members?
 In this episode of The Membership Guys Podcast, I discuss 7 of the best ways to ensure those sales keep coming once your membership launch is over and done with.
 In this episode:
 
 How your first wave of members is crucial to your ongoing marketing strategy
 Why you shouldnât give up on those non-buyers too easily
 What is âevent marketingâ and how can you use it to drive new members?
 What type of marketing is essential for longer term membership success?

242 - Using Pinterest to Market Your Membership with Cara Chace

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