There are many different ways to build a personal brand - from publishing social media posts to establishing yourself as a keynote speaker. However, there is one method that not many marketers use to its fullest potential - podcasts. So why and how have podcasts become one of the most powerful ways for building a personal brand?

"Podcasts give me access to people smarter than me," says Ashley Levesque, the VP of Marketing at Banzai and the Host of SaaS Breakthrough Podcast. Ashley believes that podcasts help both marketers and brands learn about cutting-edge tactics through genuine conversations. Podcasts also enable hosts to meet many inspirational people and connect industry leaders with their audience.

In this episode of Rep Your Brand, Ashley Levesque and Nick Bennett, who used to co-host a podcast together, talk about personal branding and the best ways to engage with your audience through social posts.