Ramsey Ksar is the CEO & Chief Product Officer for Blyve, a Live Q&A Platform for today's leading brands and media companies that brings people closer to the things they love. He recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss how social media can be a powerful tool for events. Don’t only think about engagement, think about lead generation! Ramsey shares a couple of ways that you can use social media to help elevate engagement during an event: During live events, offer your audience the opportunity to join in on debates. Both your social media audience and your live audience can join in to ask questions to debate candidates and your coordinator can filter them for good ones. Reserve dedicated times for live interactions with event participants, athletes, etc. For example, after a speaker comes off stage, set them down at a computer for 30 minutes for a live Q&A session with your social media audience.