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Why "Feel, Felt, Found" Doesn't Work with Today's Consumers
In the ever-evolving landscape of sales and marketing, techniques that once proved effective have become outdated and ineffective. One such method is the "feel, felt, found" technique, a classic sales approach that has lost its luster in today's consumer-driven world. While this technique may have worked wonders in the past, it now faces several significant challenges in resonating with modern consumers. In this podcast, I hope to explore why the "feel, felt, found" approach is no longer as effective as it once was.
By Dick WagnerWhy "Feel, Felt, Found" Doesn't Work with Today's Consumers
In the ever-evolving landscape of sales and marketing, techniques that once proved effective have become outdated and ineffective. One such method is the "feel, felt, found" technique, a classic sales approach that has lost its luster in today's consumer-driven world. While this technique may have worked wonders in the past, it now faces several significant challenges in resonating with modern consumers. In this podcast, I hope to explore why the "feel, felt, found" approach is no longer as effective as it once was.