I'm bringing on Sara Weiss, who is a social media strategist, and we are talking all about TikTok and short form video. Things have changed so much even since we decided we were gonna do this episode. So Sara walks us through all of that and really how to get started on TikTok and how to see more profitability in your business from the time that you're spending there, even over other social media platforms.

Sara is a social media strategist specializing in short form video marketing, aka TikTok and Instagram reels. She gets brands and biz owners visible online using the power of video so they can land dreaming clients and remain top of mind to their audience when she's not nailing it on TikTok. Sarah loves to go with wineries with her fiance, cuddling her dogs and jamming out to Broadway show tunes.