In this episode, Melinda Emerson and Julie Hansen discuss the role of video in small business marketing. They compare various platforms, address the awkwardness of video relationships, and offer tips for improving video presence. They also cover embedding videos in emails, essential equipment for recording, and emphasize that "done" is better than "perfect".

(0:00) Introduction and discussion on self-criticism in video recording with Julie Hansen

(3:52) The importance of video in marketing and sales

(5:30) Comparison of different video platforms

(7:23) Overcoming awkwardness of video relationships

(9:10) Tips to improve video presence

(12:42) Embedding videos in emails for better engagement

(14:30) Sponsor: Boss Quiz by Melinda Emerson

(15:31) Essential equipment for recording high-quality videos

(18:51) Business advice: Imperfect and done is better than perfect and undone

(21:26) Mission of the Small Biz Chat podcast: Ending small business failure