We dive into the world of UX in this episode, analyzing some basic tactics you can use to ensure that your users have a great experience on your site or app!
Source: https://theblog.adobe.com/15-rules-every-ux-designer-know/
- User Interface is a part of User Experience
Are glitches part of UX?Know your audience- User research is a natural first step in the design process
Designing a site for a specific industry will very much influence your decisions.You are not the user- Testing with real users is an essential part of the design process
Many examples where we thought something was simple but a small test group immediately got confusedAdapt design for short attention spans- Don’t overwhelm users with too much information
Short blocks of text because people don’t readKeep interactions quick, don’t make people fill out massive formsThe UX process isn’t set in stone- Adapt your design process for the product you design
Designing a small one page site for a small business is drastically different than a ecommerce websitePrototype before you build a real product- The design phase for digital products should include a prototyping stage
We always make at least a wireframe to show the interactions and pages to clients so they know at a high level what the experience will beFor larger clients a full clickthrough mockup can be made before any development begins to iron out all misunderstandings and conflictsUse real content when designing- Avoid Lorem Ipsum and dummy placeholders
Our customers have been confused before asking what is this “gibberish” in reference to lorem ipsumAlso confused as to why the pictures are different then what he had in mind when we use generic stock photosKeep things simple and consistent- The hallmark of a great user interface is simplicity and consistency
For example I find it confusing when a one page scroll website has a navigation that then opens up a different page. Don’t combine the two.Recognition over recall- Showing users elements they can recognize improves usability versus needing to recall items from scratch
People know what buttons look like and usually know to click them, same with links and form inputs. Don’t try to reinvent the wheelMake design usable and accessible- Design for a diverse set of users that will interact with your products
Keep in mind that some users are color blind or even blind so make sure to follow the accessibility guidelines Don’t try to solve a problem yourself- Design is team sport — don’t work in isolation
Don’t try to solve everything at once- Design is an iterative process
Preventing errors is better than fixing them- Whenever possible, design products to keep potential errors to a minimum
Offer informative feedback- An app or website should always keep users informed about what is going on
Transitions are a great way to show what is happening without holding the users handAvoid dramatic redesigns- Remember Weber’s Law of Just Noticeable Differences
Example digg redesign killed the site- Latest windows update has a chance to delete your user files without a chance at recovery
Randomly corrupted hard drivesUnskippable updatesWindows storeTroubleshooting steps are ridiculous Facebook | Twitter | Instagram
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