The OCU Chronicle Podcast

Valeria Lipovetsky Is Still Figuring It Out


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by Rachel Pournazarian

From filming YouTube videos with two little kids to becoming the founder of a media company with over 6.5 million followers, Valeria Lipovetsky’s story is one of self-growth and staying grounded, admits the whirlwind of social media.

In this conversation, Valeria reflects on her upbringing as a Russian-born Jew, who was raised in Israel and how her identity evolved as she moved across continents—later settling in Miami.

“In Israel, I didn’t really think too much about my Jewish identity,” she explains. “Because everyone is Jewish. But when I moved to Canada, I realized I had to work to keep it going.” That awareness only deepened after October 7th, when, she says, “our bubbles were burst.”

For Valeria, motherhood was a turning point. “It was important to us,” she says, referring to the effort that she and her husband have made to preserve Jewish traditions. “We started doing Shabbat dinners and all the things to keep it going.”

When it comes to her online presence, Valeria didn’t start with a master plan. “I looked at social media as a way to get over my own limiting beliefs and fears,” she says. After modeling for years, she wanted to find her voice, not just be a “canvas.” Over time, her platform expanded from beauty and fashion to self-development, including her top-ranked podcast Not Alone.

Valeria also opens up about the complexity of being a content creator, where the boundaries between personal life and work are constantly blurred. But what grounds her most are the moments when her digital presence makes a real-world impact, especially when people stop her to share how something she said or did helped them through a difficult time—powerful reminders of her purpose.

Listen to hear Valeria’s meaningful reflections on identity, influence, and the choice to lead with authenticity—and honesty in her own journey—even when it’s not the easiest path.

The views, thoughts, and opinions expressed herein are solely those of the author and do not necessarily reflect the official policy, position, thoughts, or opinions of Our CampUs United (“OCU”), its affiliates, or any other individuals or entities associated with OCU.



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The OCU Chronicle PodcastBy The OCU Chronicle