This week on the blokes we catch up with our good friend and Wonder Woman Valerie Khoo. Val shares her passion for writing, storytelling and how she manages to run her business from the road with her crazy schedule. Val started life as an accountant, founded a charity, edited CLEO and then founded the Australian…

056: Valerie Khoo – The Power of Business Storytelling

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BONUS for BBB listeners, Steve Sammartino caught up with Sean Callanan on his podcast Sports Geek. It was very similar to a BBB episode so we thought we’d publish it here, enjoy! On this podcast you’ll learn about: How technology is changing the live experience How media options for fans are becoming fragmented and what…

BONUS: Steve Sammartino on Sports Geek – Future of Sports

Robert Mond is about to release his first feature film The Subjects, so Sean caught up with him to find out more about the business of movie making. Here is what we learned from this podcast Why Rob left his IT job (much to the distress of his family) How he got his start in TV…

089: Robert Mond – Behind the scenes of independent movie business

Samma (aka Steve Sammartino) has a great track record of getting mainstream press coverage for himself and his companies. Here is what we learned from this podcast Samma’s never fail formula for getting press Importance of having several angles Don’t fall in love with your story Start small, home runs come later Know your Gaddie Pitch…

088: Hacking your way to media coverage

Sean was away in the USA in July, was it a junket or was it a marketing plan? Hear more about the trip and get some insights on US professional teams. Here is what we learned from this podcast Why BBB episodes were intermittent in July How SEAT has helped position Sean in the market The…

087: Sports Geek Trip

Scott is ready to launch his crowdfunding campaign for Grace.  It was an adventure to get his ice cream truck down to Melbourne  from the GC and not quite the Chef Movie road trip he’d planned. Grab some some popcorn and put your feet up. Here is what we learned from this podcast Scott’s motivation for…

056: Valerie Khoo – The Power of Business Storytelling

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