Is there a correlation between valuable and actionable content? Everyone is trying to provide content that provides value to everyone, but it's difficult to create it when everyone has a different set of values. Instead, I want you to focus your energy elsewhere, and develop a magnetic personality that attracts clients that will want to work with you.

 

In this episode, I talk about why actionable and valuable content are not so important to your business. I explain how making a stance or even picking an enemy develops magnetism when attracting clients. I also give you an exercise to work on developing your magnetism.   

 

“What's the correlation between valuable and actionable? Very little apart from specific periods of time when your washing machine breaks down."- Matthew Kimberley

 

This week on Book Yourself Solid® Marketing For Coaches Podcast:

 

• The meaning of valuable content
• Determining what is valuable in your life
• When actionable content is important
• Why you don't need content to be actionable and valuable
• Why should choose an enemy
• Why standing for or against something causes magnetism

 

Resources Mentioned:

• Book Yourself Solid
• Single Malt Mastermind

 

Get More Clients in 60 Days!

 

Did you know there are five simple things you can do each morning that can help you get more client enquiries, book yourself solid, and skyrocket your bottom line?

 

My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow.

 

So, if you’re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website.

 

 

Get More Leads, Prospects & Clients

 

Thanks for tuning into this week’s episode of Book Yourself Solid’s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

 

Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay

 

Be sure to share your favorite episodes on social media to help me reach more coaches, like you.

 

Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website.