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Payless, the discount show retailer, made a fancy pop up store, called it Paylessi (yes, seriously!), marked up the shoes by 1800%...and they still sold! How? Because Value is a Perception.
#marketing #value #perception #Paylessi
By Trent MundayPayless, the discount show retailer, made a fancy pop up store, called it Paylessi (yes, seriously!), marked up the shoes by 1800%...and they still sold! How? Because Value is a Perception.
#marketing #value #perception #Paylessi