Value-based pricing is basically the method of setting a price by which a firm calculates (and tries to earn) the differentiated worth of its product for a particular customer segment when compared to its competitor.

So what does it mean practically?

Diane is a big advocate of Value Billing, so much so she has taken what she does in her bookkeeping firm and launched: https://www.zuloomi.com

This week Diane discusses the practical aspects of value pricing and what she does in her firm.

Kane asks her a lot of questions and relates some of his experiences and skepticism on the broader concept of value pricing/billing.

Both Kane and Diane are presenting FREE Intuit Table talks at Accountech on 12th and 13th November. You can register to attend at:

https://l.feathr.co/accountechlive-2019-custom-lpspeaker-kane-munro

Diane (The Bookie aka Bookkeeper) from https://www.directmanagement.com.au and Kane (The Beano aka Accountant) from www.activeoutsourcing.com.au and www.accountancyonline.com.au are professionals practicing who encounter these issues and many more every day.