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VASP #284: How to Choose Your Virtual Assistant Niche (And Why It Actually Matters)
Struggling to attract clients or stand out online?
It might be because you haven’t chosen a clear virtual assistant niche yet—and that could be the reason your business feels stuck (or broke).
In this episode, I’m breaking down:
✔️ What a niche actually is (and why most people get it wrong)
✔️ The difference between an industry and a profession—and why it matters
✔️ Why “helping everyone” makes you invisible
✔️ How to choose your niche, even if you’re brand new
✔️ The truth about VA courses that skip marketing and leave you broke
This is Step 3 of the VA Simple Guides, my no-fluff series to help you build a real business using the skills you already have.
By the end, you’ll finally understand who you’re selling to—and how to actually get noticed.
👉 Ready to find your starting skill?
Take the [VA Skills Quiz] and grab the [Simple Start Blueprint] to walk through the full 6-step system.
🎧 Subscribe for more episodes—and let’s build your business the smart way.
This episode is part of my updated VA Simple Guides series—refreshed and restructured to give you real strategy, not fluff.
View all episodes
By Susan Mershon - The Techie Mentor
5
5959 ratings
Struggling to attract clients or stand out online?
It might be because you haven’t chosen a clear virtual assistant niche yet—and that could be the reason your business feels stuck (or broke).
In this episode, I’m breaking down:
✔️ What a niche actually is (and why most people get it wrong)
✔️ The difference between an industry and a profession—and why it matters
✔️ Why “helping everyone” makes you invisible
✔️ How to choose your niche, even if you’re brand new
✔️ The truth about VA courses that skip marketing and leave you broke
This is Step 3 of the VA Simple Guides, my no-fluff series to help you build a real business using the skills you already have.
By the end, you’ll finally understand who you’re selling to—and how to actually get noticed.
👉 Ready to find your starting skill?
Take the [VA Skills Quiz] and grab the [Simple Start Blueprint] to walk through the full 6-step system.
🎧 Subscribe for more episodes—and let’s build your business the smart way.
This episode is part of my updated VA Simple Guides series—refreshed and restructured to give you real strategy, not fluff.