Kak Varley is a highly experienced sales professional and sales leader.  We talk about the essence of sales and value: The company's value to the salesperson, the salesperson's value to the company, the value of the company's products/services to customers.  
Learn more about your ad choices. Visit megaphone.fm/adchoices

Kak Varley is a highly experienced sales professional and sales leader. We talk about the essence of sales and value: The company's value to the salesperson, the salesperson's value to the company, the value of the company's products/services to customers. Learn more about your ad choices. Visit megaphone.fm/adchoices

VC 020 Kak Varley and I Discuss Sales

Customer-perceived value drives all commercial activity, from deciding to click a link, to accepting a requested sales appointment, all the way to the final buying decision. We discuss uncovering value, developing value in a customer’s mind, selling value, and pricing to that value. Value Focus is a whole-company effort: Connect everyone in your organization to their role in creating and delivering customer value — in order to elevate your company’s performance...and your people’s careers.

Share VC 020 Kak Varley and I Discuss Sales

Sign up to save your podcasts

VC 020 Kak Varley and I Discuss Sales

VC 020 Kak Varley and I Discuss Sales