Julie Cane is the CEO of a young financial company, Democracy Investments ( www.democracyinvestments.com) offers the Democracy Fund (Symbol: DMCY.). In a mind-numbingly crowded universe of Global Index funds, DMCY has done something different: They have taken the vanilla global fund, but have weighted investments in the fund by how democratic the home country of a company is. Think of taking a vanilla global fund, then removing the "authoritarianism risk" from it. There could be patriotic reasons, national security concern reasons, or simply a desire to de-weight a portfolio away from investments that could become radically devalued based upon a foreign government's arbitrary action. This is a great example of how one small feature can turn into a series of very significant outcomes for a customer. Julie and I discuss it here.

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