Global Tech Leaders' Podcast

Veronica Romney, Dream Team Architect tells us about the wild wild west of online entrepreneurship


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In today's episode we have Veronica Romney, a dream architect by training, very involved in helping people realize their best selves, an area we are passionate about so we’re very excited to have her on the show. She believes that you can create a business alone but you cannot scale it alone.

We kick off by asking Veronica to share her career journey and what has led her to where she is today?

  • Never left marketing
  • Graduated in marketing
  • Different twists and turns
  • The nerdy side of marketing
  • Parents are entrepreneurs
  • Entrepreneurs birth other entrepreneurs
  • Center our work around our family
  • Sold agency and became a speaker
  • Tony Robbins speaker
  • I’m a Chief of Staff who thinks like a operator
  • Left brain, right brain
  • We ask Veronica how her experience has been with the shift in marketing?

    • Data or die
    • The wild wild west of online entrepreneurship
    • Both sides of the marketing lane
    • Next we ask Veronica, what has been her experience with entrepreneurs who make it and those who don't make it?

      • It’s timing
      • Overnight millionaires
      • Virtual economy
      • Doing things by yourself is chaotic and insane but you have control
      • Can you let go
      • Working with human beings, things happen
      • Mindset stuff - internal dialogue
      • We ask Veronica, what are her deal breakers?

        • No entitlement zone
        • Describe your organization problems
        • If there's no finger pointing to self
        • It's hard being a leader
        • Not on anyone's team
        • The client is the company, not the person
        • I hate you because you’re right
        • We ask Veronica, how does she tell people they are wrong?

          • Will use my gift of discernment
          • Pick the timing
          • Set expectation upfront
          • One company and one heartbeat
          • Then we ask Veronica, does she think people are born great speakers?

            • Receive energy from people all day
            • I love teaching!
            • Speaking is teaching on a bigger scale
            • I’m Cuban
            • Studious person
            • You can work on this skill
            • You have to enjoy teach and talking at least
            • We have to ask, what is it like to work with Tony Robbins behind the scenes?

              • It's a massive brand
              • Amazing training
              • Converted all speakers into virtual workshop trainers
              • Chaotic and messy - building the plane as we fly it
              • Next we ask Veronica, how does she start working with people?

                • Meet clients where they are
                • Some have no marketing leadership
                • Mid tier leaders
                • Onsite together with the team
                • Cocktail of marketing and operations
                • We ask Veronica, what does a billion dollar company filled with doers look like?

                  • Like a highway with no lines
                  • No rules, no stop lights
                  • Fast and dangerous
                  • Three people doing the same task
                  • Doers expected to QA and manage their own deadlines
                  • You are the problem in your business
                  • Last but not least, we ask Veronica, what she feels is her super power?

                    • High execution
                    • Good will hunting of organizations
                    • Master Team Architect - Dream Team Architect
                    • Marketing centered teams
                    • ...more
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                      Global Tech Leaders' PodcastBy Ross Lauder & John Quigley

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