If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.

Join our Community: https://circle.thisishcd.com/Join-Community

In this episode, I caught up with Victor Rodrigues, the chief software architect and user experience advocate for Cochlear, one of Australia's most loved and most successful innovation success stories. For anyone who is unaware, Cochlear produce implantable solutions for the profoundly deaf. And for anyone with their technological finger on the pulse may have seen late last year on all the tech websites a partnership between Apple and Cochlear.

This basically allows people with the device to stream audio from their Apple device directly to the Cochlear device. We discussed how this idea came about internally at Cochlear and how does a good idea enter the business conversation internally and what Victor did over a decade ago to get the design buy-in at the board level and what impact this had to the business overall.

Creators & Guests

Like what we do? Make a Tip. Or Leave a review: https://ratethispodcast.com/hcd

Sponsor links

• 10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'
  Sign up https://auth.smaply.app/sign-up
• Check out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. 
• Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10