ver the past few years, video has become one of the most prominent ways consumers engage with everything from their favorite memes to the brand's marketing to them. It’s become such an integral part of the digital experience that most websites now incorporate some form of video into the user journey.

Websites have shifted from a “tell” experience to a “show” experience, and the goal is to capture your audience’s attention as quickly as possible. A strong demo reel or brand video can absolutely elevate a site. Still, great design, intentional user flow, and a thoughtful layout are what truly bring everything together to create something special for both your brand and your customers.

Join Justin on the latest episode of the LeisureHub Podcast alongside his guest, Brandon, as they break down what makes a compelling website and why video production has become such an important asset. Open up Figma and let’s start designing.

Timestamps

00:00:23 - Intro

00:13:07 - Showing vs Telling

00:28:13 - Strategically Placing Content

00:56:03 - Is Video or Content More Important?

01:15:35 - Outro